#01Welcome Flow · Email 1
"Welcome to LAMILL"
Brief: Full width editorial image
Under Review
Round 1
Round 2
Round 2 · not uploaded
Full width editorial image
#02Welcome Flow · Email 2
"Your voucher is waiting. Still deciding?"
Brief: Close-up product or bean shot
Under Review
Round 1
Round 2
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Close-up product or bean shot
#03Welcome Flow · Email 3
"Not sure where to start?"
Brief: Lifestyle or origin image
Under Review
Round 1
Round 2
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Lifestyle or origin image
#04Abandoned Cart · Email 1
"Still thinking it over?"
Brief: Subtle editorial product image
Under Review
Round 1
Round 2
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Subtle editorial product image
#05Abandoned Cart · Email 2
"You won't regret it"
Brief: Subtle editorial product image
Under Review
Round 1
Round 2
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Subtle editorial product image
#06Abandoned Cart · Email 3
"We'll leave it here"
Brief: Minimal
Under Review
Round 1
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Minimal
#07Purchased · Email 1
"Good to see you back"
Brief: Subtle editorial image
Under Review
Round 1
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Subtle editorial image
#08Purchased · Email 2
"While you're deciding"
Brief: Two products side by side or stacked. Clean, editorial
Under Review
Round 1
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Round 2 · not uploaded
Two products side by side or stacked. Clean, editorial
#09Reached Checkout · Email 1
"Still thinking it over?"
Brief: Editorial image
Under Review
Round 1
Round 2
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Editorial image
#10Reached Checkout · Email 2
"You won't regret it"
Brief: Sourcing image
Under Review
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Sourcing image
#11Reached Checkout · Email 3
"Final call"
Brief: Minimal, textural image
Under Review
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Minimal, textural image
#12Purchased · Email 2 (Email 1 has no image)
"While you're deciding…"
Brief: Clean, multi-product shot
Under Review
Round 1
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Clean, multi-product shot
#13Purchased · Email 3
"Your order is still here"
Brief: Minimal, tasting notes image
Under Review
Round 1
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Minimal, tasting notes image
#14Never Purchased · Email 1
"Ready for a closer look?"
Brief: Roasting image
Under Review
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Roasting image
#15Never Purchased · Email 2
"Not sure where to begin"
Brief: Multi product shot
Under Review
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Multi product shot
#16Never Purchased · Email 3
"Still thinking about it?"
Brief: Soft, neutral shot
Under Review
Round 1
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Soft, neutral shot
#17Purchased · Email 1
"Happy to have you back"
Brief: Cafe / community shot
Under Review
Round 1
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Cafe / community shot
#18Purchased · Email 2
"Your ritual, your way"
Brief: Coffee making shot
Under Review
Round 1
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Coffee making shot
#19Purchased · Email 3
"For when it feels right"
Brief: Intentional editorial
Under Review
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Intentional editorial
#20First Time Customer · Email
"Thank you for ordering from LAMILL"
Brief: Shipment / package image
Under Review
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Shipment / package image
#21Second Time Customer · Email
"Good to have you back"
Brief: Shipment / package image
Under Review
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Shipment / package image
#22Third Time Customer · Email
"Three orders in"
Brief: Cafe image
Under Review
Round 1
Round 2
Round 2 · not uploaded
Cafe image